Tell Your Own Story On Yelp

 Yelp isn't fair to retailers or restaurant operators.  Which is a problem, because Yelp's reach means that a customer searching for your business or one of your locations on Google is pretty likely to see a Yelp review before they see you.

 This week we share a brief PowerPoint deck with some new thoughts on using your existing customer feedback loop to tell your own story on Yelp.